Indian film critic Tarun Adarsh said, “The film has opened very well. The collection in India on Friday was Rs. 2.95 crore and on Saturday it earned Rs. 4.5 crore. A full-pack show was expected on Sunday. The film will definitely survive for over a week.” The Thursday paid preview collections were 00.85 crore, while the expected Sunday collections are close to Rs. 7 crore.
Gautam Dutta, COO, PVR said, “The response we are getting for the film is phenomenal. There are families coming together to watch the movie. And since it is a women-centric film, there are group of females coming to watch the film. We are expecting 80 percent occupancy all over India on the weekend, which is something we did not expect. And the film should be able to do a good business.”
Kahaani is being co-distributed by Pen India Pvt Ltd, Viacom 18 Motion Pictures and Boundscript Motion Pictures Pvt Ltd.
Delhi based distributor Joginder Mahajan was of the opinion, “Kahaani is a film that is made for serious and sensible cinegoers. Vidya’s performance is being appreciated by audiences. The film is not entertaining like The Dirty Picture and that is why it has a niche audience. But it will not only recover its cost but also earn profits.”
Distributor Sanjay Ghai of Mukta Arts Ltd said, “It is houseful in multiplexes and we are expecting collection of Rs. 5 crore on Sunday. It is the word of mouth that is bringing people to the theatres.” he added, “Since there is no big release next week, it is expected the movie will earn a good amount of profit.”
Author : Suja , a management trainee, programmer, movie enthusiast and a fashion critic who loves to enjoy each moment of her life and is crazy about music! (email@example.com)